Our Essentials line of products is made with the goal of being as natural as possible while still producing exceptional products. You won't find any synthetic fragrances or colors, no parabens or phthlatates and no harmful preservatives. All Dr. Jon's Essential products are vegan, cruelty free and come in the most environmentally friendly packaging we can use. Even though it may be slightly more expensive and a little less convenient we think saving the planet is worth it.